Marketer

Career description

As a marketer, you develop and implement strategies to promote products or services and drive sales, utilizing various channels such as online media, events, and campaigns. You analyze market trends, consumer behavior, and competition to create and optimize effective plans, requiring analytical skills, creativity, and excellent communication. The work environment is often dynamic and project-based, with extensive collaboration within teams and with external parties.

Salary range

Salaried: $3,000 - $5,200 gross per month (varies by industry, region, and experience).

Compare salaries across careers.

Education and preparation

Education level for Marketer: HBO/WO.

Focus on practical experience, internships, and specializations that fit this field.

RIASEC profile for this career

Top profile: Investigative (90%), followed by Social (70%).

Scores: R 20 • I 90 • A 20 • S 70 • E 20 • C 50

Where do they typically work?

A Marketer typically works in research and R&D, labs and research organizations, data and analytics teams, academic or specialist settings, healthcare and social services.

Frequently asked questions

What does a Marketer earn?

A Marketer typically earns $3,000 - $5,200 gross per month. Actual pay depends on region, employer, and years of experience.

What education do you need to become a Marketer?

The usual education level for a Marketer is HBO/WO. Practical experience, internships, and specialization strengthen your position.

Does Marketer suit my personality?

This profession scores highest on the Investigative dimension of the RIASEC model. Take the free career test to see whether that matches your profile.

Next step

Want to know if Marketer really suits you? Take the free career test and compare your personal profile with this career.